What is ON Page Optimization in SEO?

On-page SEO is the process of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.

7 ON Page Optimization Techniques for Better ranking

1. Page Titles

Your page titles are one of the most important SEO factors on your site. Each of your pages & posts should have its own unique title, which includes the target keywords for that page.

2. Meta Descriptions

Meta descriptions are an important place to include target keywords for your content, as these are used within the search results when your page is listed.

3. URL Structure

Search engine friendly URLs are one of the most important SEO factors on your site. URLs that include targeted keywords also perform better.

4. Body Tags (H1, H2, H3, H4, etc.)

You should use the page heading as a H1 and every page should have only one H1 Tag. You should use heading tags like h2, h3 and h4 etc to highlight various sub-headings and important points.

5. Keyword Density

Including relevant keywords throughout your content is very important, as it helps search engines work out what your content is about. Try to keep your keyword density to roughly 2-5%.

6. Image Tags

Using images within your content is a great way to make your site more visually appealing and break up boring chunks of text. You can also include Alt Text and Descriptions for your images with relevant keywords to improve your site SEO.

7. Internal Linking

Placing links to your other website pages, is a great way of improving your site and used properly, internal links can be a useful weapon in your SEO arsenal.